Today was a break through kind of day. I found a niche! I have been promoting this business with moderate success until last month when things really got slow for me. It made me step back and think about what I was trying to accomplish. Yes, I believe this business can work but I really struggled with who my market was. Up until now I have been targeting everyone. So I sat down and started writing some of my goals and hopes for this business. That’s when it hit me that I really enjoy helping people, whether it be friends, family or neighbors, that is my main focus in life. Through contact with a friend who needed my help on a certain project, I realized that there was a huge market that could really benefit from My Power Mall.
I did my research and found over a 1000 contacts and a potential of over one million customers to reach for free! The best part about this is that now, I truly feel that I have a product that can benefit this group! So today, I cancelled my monthly advertising and went back to the Marketing company and resigned. This will cost me about $30.00 per month but this company does everything for you; they have landing pages, auto responders and detailed stats for you to review your ad campaigns not to mention a host of training. I was so impressed with the way this company worked with me, I decided to give them a second try. I created some very nice emails and started my journey. This will be a little different for me because, I need to do a little research on each contact before I send an email- This is not some “one email out to a million people” sort of thing. This is very personal which I really believe is the way to connect with people.
